Ads Bring Business.

Your ad before the right people brings business. iNET Advertising Service provide access to the right people, your customers. We uniquely reach and touch very specific audiences. Your ads are in the right place. You are where people work and where they regularly visit. You are there when they are ready to respond.

The Utah High School Activities Association recently opened their web site to advertising. Their web site is the place Coaches, Athletic directors, Referees, High School Athletes and their fans regularly visit. This is a substantial opportunity for increased sponsorships and advertising success on their web site.

Currently the site averages more than 50,000 unique page views each month. Run of site ads show in every one of those page views. State tournament interest increases site traffic. Activity specific ads run during these periods of increased activity.

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Now you have a way to communicate with the sports minded consumer. You reach them by advertising on uhsaa.org. You not only reach High School Activity enthusiasts, but you also provide UHSAA with funds used, in part, to support state tournaments, officials and activity regulation. You become a part of developing of tomorrows leaders and you reach a highly desirable audience ready to learn more about your products and/or services.

Pricing reflects the visibility of the banner ads. As is common practice in the industry larger more predominantly displayed ads cost more because they produce better results. Smaller ads with lower placement cost less yet provide a good value for the exposure.

You have several run of site choices. Run of site ads show on every page each time a page is loaded. Wide banner ads are positioned at the top and the bottom of the page. Top billing with a full-sized 468 X 60 pixel banner ad will appear in 50% of all page views. (Major sponsor USBank enjoys the other 50%).

Additional wide full-size banners ads are available on the bottom of the pages. These Run of site banners show on a 100% ad rotation cycle.

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Smaller ads like the Tall Banner are very useful in drawing people in. This 120 X 240 pixel ad provides excellent screen real estate at a strong price value. These ads are found on the right side of the page. These are place just where they need to be. When page visitors read left to right they finish each line looking toward the "right" ads. You can be there before you know it.

The final option are button ads. Despite their 120 X 60 pixel size they are placed on the stronger read left side. You may also request button ads on the right side. Button ads are most effective when there is a strong connection between the needs of the page visitor and the promotion touted on the button ad. These are an excellent value but require careful creation to be most effective.

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Page predominance and ad size influence ad success but are not the driving force. What the ad says, how it is said and what action results from clicking the ad are what makes or breaks an ad campaign. People love a sale and being treated to a nice discount. Please consider a special promotion to kick off your uhsaa.org advertising experience. The audience match with the right promotion will bring you the success you desire.

Ad space is limited. Those with ads art work delivered or under contract for ad creation are given first shot at premium placement. Those gathering artwork or determining their promotion will be placed in a spot when their ads are delivered.

All ads must adhere to the guidelines listed below. Please assure your ads are the proper size dimensions and under the specified file size limits. This will assure your ads prompt placement.

The Winter/Spring 2007 Rate Sheet below reflects single month pricing. Months do not need to be calendar months but consist of 30 day runs. Fall rates and ads begin on August 1st so there will be no ads placed after July 1st, 2007. Please feel free to contact iNET Advertising Service for assistance with your ad creation and promotion planning.

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All ad placement payments go directly to the Utah High School Activities Association. Creative and consulting services are paid directly to iNET Advertising Service or another 3rd party vendor who perform the work.

Regardless of who puts together the promotion, or who creates the ad or the linked landing page, iNET Advertising Service desires your satisfaction and success with ads on the UHSAA.org site. Remember...

iNET Advertising Service "Ads to your success!"^sm

UHSAA.org Rate Sheet Winter/Spring 2007

Excellent Exposure - Run of Site ads(on every page)
Wide Banner Top $400
Wide Banner Bottom $250
Tall Banner Right $200
Button Sides (3 avail.) $150

Exact Target (Athletic Directors Network or Forms)
Wide Banner Top $400
Wide Banner Bottom $250
Button Sides (2 avail.) $150

Prices reflect month-to-month billing.
Discounted rates for 3, 6 and 12-month contracts are available.

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For the remainder of the 2006-2007 school year ads enjoy a 1:1 presentation ratio. (The Wide Banner Top ad which rotates on 1:2 ratio)

Ad Specifications

Wide Banner ads are 468 X 60 gif images less than 12.5 KB in size.
Tall Banner ads are 120 x 240 gif images less than 8 KB in size.
Button ads are 120 X 60 pixel gif images less than 4.5 KB in size.

Logo, display and subtle animation ads are allowed. Intercessional, Pop-up/behind, flash, java, JavaScript, forms and other intrusive or advanced “smart” ads are not allowed at this time. Ad costs include links to advertiser prepared home pages, landing pages or special promotional pages. Creative work for ad preparation and linked page creation are in addition to ad costs.

Ads need to be non-intrusive and tastefully match the UHSAA.org style. UHSAA and its advertising agent, iNET Advertising Service, maintain the right to refuse ads for any reason.

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